Licensing - Ruvixx

Royalty Reporting Portal

Licensee Product Approvals

Deal Management

Custom Business Rules

Real-Time Dashboards

Ruvixx Data Services

Licensing and Royalty Management

Drive revenue and improve insights into your business with a dynamic view into your licensing ecosystem

Licensing teams have the unique challenge of relying on manufacturers and other companies to report back how much of their product sold — leaving them running their business with second hand revenue data. Siloed technologies (e.g., spreadsheets, email) aren't designed with these unique needs in mind and disparate teams struggle to collaborate, hurting the ability of licensing companies to ensure revenue goals are achieved.

Ruvixx offers a centralized platform designed to give companies control of their licensing lifecycle: from leads to sales and royalty collection through seamless collaboration across teams, automated detection of product being sold online, deep insights that deliver a complete view into their licensing business, and integrated workflows that streamline process and deal management.

Why Licensing Teams Love Ruvixx

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Increased Revenue

Increase licensing and royalty revenue with a centralized platform that automates workflows and delivers actionable insights

Automated Signals

Increase revenue, improve efficiency, and ensure compliance through automated signals and reconciliations

RealTime-cs

Collaboration

Improve collaboration and transparency across functional groups through real time knowledge sharing and analysis

Lower Piracy

Mitigate unauthorized and unlicensed use of your brand and intellectual property

Royalty Report Icon

Royalty Reporting Portal

Take control of your royalties and contracts to ensure revenue doesn't fall through the cracks through integrated data synthesizing and process automation

Licensee Product Approvals

Track the product approval process from initiation to approval with integrated data, file and workflow management

Forecast Management Icon

Deal Management

Stay in control of your deal cycle, revenue plan and forecasts with real time views into plans, forecasts, and actuals - all specifically built for licensing

Custom Business Rules Icon

Custom Business Rules

Identify revenue opportunities or compliance issues across your data every in near real time with customizable business rules

Real-Time Dashboards Icon

Real-Time Dashboards

Gain a complete view into the your licensing and royalty revenue initiatives by delivering real time insights to management, account teams and finance

Ruvixx Data Services

Ruvixx’s AI based algorithms extract data from online sources to drive insights on your brand and IP — identifying new opportunities or infringements in real time.

Ruvixx has helped us identify new revenue opportunities by transforming the way we manage our IP initiatives.
Mark Bhide
Sr. Director of Global Brand Protection and Licensing Compliance

Case Studies

Identifying opportunities through market data through market data

Challenge

  • This global lighting innovator owns a significant number of LED related patents. As part of their monetization strategy, they license their IP, including to competitors who were already infringing on existing IP.
  • The company used spreadsheets to track customer and lead information and manually searched online sources for information resulting in inconsistent, unusable internal data and extremely inefficient processes.
  • Sales teams were not powered with data.

Ruvixx Solution

This global company migrated customer and lead information from excel to Ruvixx (instead of Salesforce), centralizing data globally and providing a baseline for a central data management strategy.

  • They provided Ruvixx with six keywords which indicated whether a product was potentially infringing on their IP.
  • Ruvixx monitors three marketplaces in the US, and captures data from 10 global tradeshows.
  • Ruvixx normalized brand, seller and product data on over 5,000 products and 100 brands and provide insights across the data to drive new opportunities.

Business Impact

100%

External data captured vs. ~1% manually

5

New licensing opportunities in first month of RDS

Driving a Data strategy for licensing and royalty operations

Challenge

Managing forecasts, understanding licensee trends, and managing the day to day royalty operations was inefficient due the fact that royalty reports were being received in inconsistent formats, with underlying data stored in excel and PDF files. Teams had several instances of data for individual use, analysis took days to complete each quarter, and insights provided were limited.

Ruvixx Solution

With Ruvixx, this leading technology innovator is able to obtain real time insights for management, marketing, and IT — improving royalty operations through process automation via Ruvixx Signals. This has freed up analysts time to focus on discrepancies and revenue opportunities, while developing a roadmap to future big data applications and data services.

Managing patent licensing program through greater insights, efficiency and real time management updates

Challenge

A leading innovator in touch technology was looking for a solution that allowed them to easily track evidence, documentation, correspondence and status of their licensing deals.

  • Managing licensed/infringing product information, mapping products and product features to patent groups/families is a very manual process, with limitations of real time reporting and analysis.
  • When test buys were done of products, managing and tracking the conclusions, chain on custody and evidentiary information was done though a combination of shared folders, emails and Excel files.
  • Highly paid attorneys and engineers were not efficient and dynamically understanding the status of deals was not possible.

Ruvixx Solution

The company looked at Salesforce, but quickly realized that it was not built for licensing organizations and a significant investment of time and customization would be required to meet their needs.

  • Ruvixx integrated into their existing tools where required, and provided an out of the box solution to manage their deals status, including deal size, track status across the patent deal cycle, and store correspondence with potential licensees.
  • Licensed/infringing products are directly mapped to partners, features are tracked to products and patents groups are automatically tracked to features.
  • This process automated the processes and freed up a significant amount of administrative time for the account teams.
  • As a next phase, with Ruvixx Data Services, the company will be able to identify infringing/licensed products at scale – without having to manually find these online.

Identifying and converting infringers

Challenge

A geographically distributed team is tasked with tracking infringers through over-reliance on spreadsheets and email as the primary tool for collaboration.

  • Data sources such as tradeshows and online marketplaces were manually extracted and compared to internal spreadsheets to identify infringers and revenue opportunities.
  • Preparation for one tradeshow could take up to a month.
  • Prior knowledge could not be leverage in any efficient manner due to tool limitations.

Ruvixx Solution

This global digital technology manufacturer  leveraged Ruvixx to track incidents and knowledge instead of Excel and email, immediately increasing collaboration and knowledge sharing globally.

Business Impact

800%

efficiency increase
in tradeshow monitoring

5,000+

exhibitors' product data extracted, normalized and analyzed

Scaling analytics, centralizing data, identifying issues in real time

Challenge

A global technology innovator has several systems that stores existing data, with product, entity and brand names inconsistent across them.

  • Analysis of any licensee took up to a few weeks due to challenges with name normalization, followed by repeated manual analysis, reconciliations and reports.
  • Any work was outdated within a quarter when new data came in.
  • Identification and in some cases quantification of issues was ad hoc and based on individual bandwidth and knowledge

Ruvixx Solution

Through our product and name resolution process, name matching and cleaning was easier, and maintained in the database for future use and application against new incoming reports.

  • This allowed for centralized management of information quality for the entire team.
  • Our signals engine automated the identification of risks across their customer base, with issues being researched every two hours, across EVERY licensee.
  • Standard reporting and reconciliation was greatly accelerated from to real time.

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